Glaswegian rockers, Mason Hill, have stormed into the UK national album chart at number 19, achieving a coveted top 20 album position with their debut record Against The Wall. The long awaited album, which has received critical acclaim from both media and fans alike, is also presently number 1 in the UK rock album chart. It is the first time a rock band has debuted with their album in the UK Top 20 since Greta Van Fleet in 2018 and also the first time a British rock act have debuted with their album in the UK Top 20 and # 1 in the UK rock album chart since Royal Blood and Lonely The Brave back in 2014!
It is an incredible achievement for new British rock band, starting from an almost zero sales base and during a pandemic when there has been no traditional retail, no live shows or touring opportunities. The innovative marketing campaign run by both 7Hz Productions (ADA) and the band involved a six month fan building initiative utilising the band social platforms, streaming performances, virtual ‘in store’ launch events, dark ad audience building and strategic media take over promotions. Coupled with very positive press reviews, online reviews, regional radio support and four Planet Rock playlist additions, the band’s new album has connected musically with rock fans resulting in a surge of sales.
It is not only UK fans who have taken to the record, in Germany the band have seen a huge uplift in airplay where they are presently trending in the top 15 German rock airplay charts with their single D.N.A and are also top 10 in the Heavy 1 French radio chart.
Mason Hill further announced their first ever full UK headline tour last week and already some venues have sold out! The 17 date UK & Irish tour will head out in early September with support from Hollowstar and Empyre.
The UK & Irish dates are as follows:
Thursday 2nd September ABERDEEN Tunnels
Friday 3rd September GLASGOW Garage
Saturday 4th September GALASHIELS MacArts
Thursday 9th September DUBLIN Grand Social
Friday 10th September BELFAST Voodoo
Tuesday 14th September CAMBRIDGE Junction 2
Wednesday 15th September SHEFFIELD Corporation
Thursday 16th September BRISTOL Fleece
Friday 17th September BRIGHTON Patterns
Saturday 18th September GRAVESEND Leos
Monday 20th September CARDIFF Globe
Tuesday 21st September SOUTHAMPTON Joiners
Wednesday 22nd September BRADFORD Nightrain
Thursday 23rd September BLACKPOOL Waterloo Music Bar
Friday 24th September LONDON Underworld
Saturday 25th September MANCHESTER Rebellion
Sunday 26th September WOLVERHAMPTON KK’s Steel Mill